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WebTrends


As the acknowledged global web analytics market leader for more than ten years, WebTrends is leading the way in Marketing Performance Management. With an uncompromising focus on delivering the most accurate and actionable metrics, WebTrends enables thousands of web-smart organizations to improve campaign performance, web site conversion, and customer relationships.

More than half of the Fortune and Global 500 rely on WebTrends as their trusted standard for award-winning technology, consulting services and industry expertise across the broadest range of vertical markets. Through software and on-demand options and a full range of data collection methods, WebTrends is unmatched in its ability to meet any analysis objective with accuracy, privacy and security best practices.


Explore a new world of marketing
Turn challenges into opportunities. Make sure that your message is reaching the right audience and your marketing initiatives are meeting your performance goals. The key to success? The web. It's the hub of marketing today—and tomorrow. That's why WebTrends has developed the next evolution in marketing analytics: WebTrends Marketing Lab.

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At the foundation is WebTrends Analytics 8, the latest version of WebTrends 7, the award-winning solution for accurate, timely metrics to help you easily measure and improve your web marketing performance. WebTrends Marketing Warehouse complements this solution with an enterprise-class data warehouse to fuel targeted relationship marketing campaigns.

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Accurately prove and improve your marketing performance with the industry standard in web analytics.

  • Benchmark your key performance indicators
  • Get actionable campaign and conversion analysis
  • Create custom reports on any marketing initiative or business process

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Develop one-to-one relationship marketing campaigns with powerful targeting solutions.

  • Create real-time customer segments
  • Answer complex business questions on the fly
  • Develop targeted messaging for your relationship marketing campaigns
Additional Information

For a product demo or to find out more about WebTrends please call 01638 569600 or email the WebTrends Product Team

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